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Jenny Nelson, CMO of Audacy, shares insights on the power of audio storytelling, the importance of authentic brand messaging across B2B and B2C channels, and the value of creativity and entrepreneurial spirit in building a unified, impactful media brand.
Georgia Pacific's Senior VP of CPG Marketing Laura Knebusch shares her journey of transforming the marketing organization by focusing on brand building, data-driven insights, and embracing continuous change in an increasingly digital and unpredictable marketing landscape.